Paid Social Agency
Amplify your influencer content and reach target audiences at scale through strategic paid social campaigns. We combine organic creator partnerships with paid amplification for maximum impact.
Paid Social
Our paid social
services
Creator Content Amplification
Extend the reach of influencer content through paid promotion, ensuring your best performing creator content reaches broader audiences.
/01Platform-Specific Strategy
We develop paid strategies tailored to each platform's unique ad formats, targeting options, and audience behaviors.
/02Audience Targeting
Leverage sophisticated targeting to reach specific demographics, interests, and behaviors across social platforms.
/03Performance Optimization
Continuous testing and optimization ensures your paid social budget delivers maximum return on investment.
/04
Paid Social Strategy
Organic reach on social platforms continues to decline, making paid amplification increasingly important for brands seeking to reach target audiences. AFK helps brands navigate paid social with strategies that maximize return on investment.
Our approach integrates paid social with organic influencer campaigns. When creator content performs well organically, paid amplification can extend its reach to new audiences. This combination of authentic creator content with targeted paid distribution delivers better results than either approach alone.
Platform Expertise
Each social platform offers unique paid advertising opportunities, from TikTok’s Spark Ads to Instagram’s branded content tools. We develop platform-specific strategies that leverage each platform’s strengths and reach target audiences where they’re most engaged.
Performance Focus
We approach paid social with a performance mindset, continuously testing creative, audiences, and placements to optimize results. Our reporting provides clear insight into campaign performance and return on investment.
Why choose AFK?
Integrated Approach
We combine organic influencer campaigns with paid amplification for comprehensive social media strategies.
Gaming Audience Expertise
Deep understanding of gaming audience targeting across social platforms.
Data-Driven Optimization
We continuously optimize campaigns based on performance data to maximize results.
Frequently Asked Questions
How does paid social complement influencer marketing?
Paid social extends the reach of creator content beyond organic distribution, ensuring high-performing influencer content reaches target audiences at scale.
Which platforms do you manage paid campaigns on?
We manage paid social across Meta (Facebook/Instagram), TikTok, Twitter/X, LinkedIn, Snapchat, and YouTube.
What budget is needed for paid social?
We work with budgets of all sizes and can recommend approaches based on your goals and resources.
Amplify your reach with paid social
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