Influencer Seeding Agency
Influencer seeding puts products in creators' hands to generate authentic organic coverage. We manage seeding campaigns from creator identification through logistics and content tracking.
Influencer Seeding
Our seeding
services
Creator Identification
We identify creators likely to organically feature products based on content style, audience fit, and past behavior.
/01Logistics Management
We handle all aspects of product distribution from packaging to shipping to delivery confirmation.
/02Content Tracking
Monitor and report on organic content creation, tracking mentions, posts, and engagement generated by seeding.
/03Relationship Building
Seeding builds relationships with creators that can develop into deeper partnerships over time.
/04
The Power of Organic Coverage
There’s something uniquely powerful about organic creator content. When a creator features a product because they genuinely love it—not because they were paid—audiences notice. This organic authenticity often outperforms paid content in engagement and influence.
Influencer seeding generates this organic coverage by getting products into creators’ hands. The right products sent to the right creators result in authentic features that resonate with audiences.
Strategic Seeding
Effective seeding isn’t about sending products randomly. We carefully identify creators whose content style and audience make them likely to feature products organically. This targeted approach maximizes results while minimizing wasted product and shipping costs.
Gaming Product Expertise
We have particular expertise in seeding gaming products—peripherals, merchandise, equipment, and games themselves. We understand gaming creators, what they feature, and how to run seeding campaigns that generate coverage in gaming spaces.
Why choose AFK?
Creator Network
Our relationships with creators help identify the right people for seeding campaigns.
Gaming Focus
Expertise in seeding gaming peripherals, merchandise, and products to gaming creators.
Full-Service Management
We handle every aspect of seeding campaigns so you can focus on your business.
Frequently Asked Questions
What's the difference between seeding and sponsored content?
Seeding provides products with no posting obligation—content is organic. Sponsored content involves paid posts with specific deliverables.
What results can I expect from seeding?
Results vary, but well-targeted seeding typically generates organic posts from 20-40% of recipients, with some content going viral.
How do you select creators for seeding?
We analyze content style, posting patterns, and past product mentions to identify creators likely to feature products organically.
Seed your product with creators
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