YouTube Marketing Agency
YouTube remains the home of long-form creator content and the platform where audiences build the deepest relationships with creators. Partner with us to tap into this powerful ecosystem.
YouTube Marketing
Our YouTube
Services
Integrated Sponsorships
We negotiate and execute integrated sponsorship deals that feel natural within creator content, from dedicated videos to mid-roll integrations that audiences actually watch.
/01Gaming & Tech Focus
With deep roots in gaming content, we excel at connecting brands with YouTube's massive gaming audience through let's plays, reviews, and entertainment content.
/02Long-Term Partnerships
We help brands build ongoing relationships with creators, developing ambassador programs that deliver compounding value over time.
/03YouTube Shorts Strategy
Leverage YouTube's short-form content to complement long-form campaigns and reach new audiences through the Shorts algorithm.
/04
The Power of YouTube Creator Content
YouTube offers something unique in the social media landscape: the opportunity for deep, long-form storytelling. While other platforms focus on quick hits, YouTube creators build genuine relationships with their audiences through hours of content.
This means YouTube sponsorships carry exceptional weight. When a creator recommends a product or service, their audience trusts that recommendation because they’ve spent hours getting to know that creator.
Gaming on YouTube
AFK has deep expertise in YouTube’s gaming ecosystem. Gaming is one of the largest categories on YouTube, with billions of views generated monthly across let’s plays, reviews, esports content, and entertainment.
Our managed talent roster includes established YouTube gaming creators, and our extended network spans the gaming YouTube landscape. Whether you’re launching a game, promoting peripherals, or building brand awareness with gaming audiences, we can help.
From Strategy to Results
We handle every aspect of YouTube influencer campaigns, from initial strategy through to final reporting. Our team identifies the right creators, negotiates fair deals, develops compelling briefs, reviews content for quality and compliance, and tracks performance metrics.
Why choose AFK?
Established Creator Relationships
Our talent management division has built relationships with YouTube creators for years, giving us direct access and preferential terms.
Content Quality Focus
We prioritize creators who produce high-quality content that reflects well on partner brands and drives meaningful engagement.
Gaming Industry Expertise
Our team understands gaming audiences and the YouTube gaming ecosystem better than generalist agencies.
Frequently Asked Questions
What types of YouTube creators do you work with?
We work with creators across gaming, tech, entertainment, and lifestyle verticals, from emerging talent to established channels with millions of subscribers.
How do you ensure brand safety on YouTube?
We thoroughly vet all creators for content appropriateness, audience authenticity, and brand alignment before recommending them for campaigns.
What's included in a YouTube sponsorship campaign?
Our campaigns include creator identification, outreach and negotiation, brief development, content review, and performance reporting.
Launch your YouTube campaign
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