Snapchat Marketing Agency
Snapchat remains a key platform for reaching younger audiences with ephemeral, authentic content. Our team creates campaigns that leverage Snapchat's unique features and creator ecosystem.
Snapchat Marketing
Our Snapchat
Services
Creator Partnerships
We connect brands with Snapchat creators for authentic Snap content that reaches engaged Gen Z audiences.
/01Spotlight Content
Leverage Snapchat Spotlight for viral short-form content that can reach millions of users.
/02AR Lens Campaigns
Create memorable brand experiences through custom AR lenses and filters that users share and engage with.
/03Story Takeovers
Partner with creators for Story takeovers that give audiences an authentic look at your brand.
/04
Snapchat’s Unique Audience
While other platforms have grown to mainstream popularity, Snapchat maintains a unique position as a platform where younger users communicate authentically with close friends. This creates marketing opportunities that differ from other social platforms.
Snapchat users expect content that feels personal and unpolished. Overly produced brand content falls flat, while authentic creator partnerships that embrace Snapchat’s casual nature can generate strong engagement.
Creator-First Approach
Our Snapchat marketing focuses on creator partnerships that leverage the platform’s strengths. We work with Snapchat creators to develop content that feels native to the platform while effectively communicating brand messages.
This includes Snap Stories, Spotlight content, and collaborative content that audiences actually want to watch and share.
Innovation & AR
Snapchat pioneered AR filters and lenses, and this technology remains a unique marketing opportunity on the platform. We help brands explore AR activations that create memorable, shareable experiences.
Why choose AFK?
Gen Z Expertise
We understand how younger audiences use Snapchat and create campaigns that feel native to the platform.
Cross-Platform Integration
Snapchat campaigns integrate with TikTok and Instagram strategies for comprehensive Gen Z reach.
Creative Innovation
We stay current with Snapchat's evolving features to create innovative campaign concepts.
Frequently Asked Questions
Is Snapchat still relevant for marketing?
Absolutely. Snapchat maintains strong usage among Gen Z audiences and offers unique ad formats including AR lenses that no other platform matches.
How do Snapchat campaigns differ from other platforms?
Snapchat content is ephemeral and personal. Successful campaigns lean into this with authentic, in-the-moment content rather than polished productions.
What results can I expect from Snapchat campaigns?
Snapchat excels at brand awareness and engagement among younger audiences. We track views, engagement, lens usage, and story completions.
Connect with Gen Z on Snapchat
Get in touch